DAILY INNOVATION BRIEF by Maryanne Kane, Journalist

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  DAILY INNOVATION BRIEF

                                                                      

                 By Journalists Maryanne Kane & Edward Kane


MAKING NEW AVIATION HISTORY - FLYING ELECTRIC


                    



                                                    Source:  Beta Technologies

  • Sirius XM founder & serial entrepreneur Martine Rothblatt has brought to life her vision of sustainable flying with her company Beta Technologies & electric plane Alia
  • Alia is an eVTOL (electric vertical takeoff & landing vehicle) that takes off, lands & hovers like a helicopter but with zero  emissions
  • Founded in 2021 in Burlington Vermont, Beta is run by Alia creator, Harvard educated engineer Kyle Clark who created Alia at Rothblatt's challenge to the aviation world
  • Beta has raised more than $800 million in investment money, is readying to go into production & expects FAA certification by 2024
  • First usage is likely to be for short haul cargo transport
  • Maximum range is 250 nautical miles before recharging
  • Some aviation experts believe that Alia will make aviation history with its steady progress towards certification, solid funding & all-electric, sustainable flying.

NEW CAR CONCEPT STRAIGHT OUT OF DISNEY

            Source:  Hyundai Ioniq 5 Disney 100 Platinum Concept


  • At the New York Auto Show, Hyundai unveiled a car concept that is a moving tribute to the 100th anniversary of the founding of Disney, called the Hyundai Ioniq 5 Disney 100 Platinum Concept
  • The surprise Disney themed Ioniq is a first-of-its-kind creative collaboration between Disney & an automaker
  • Ioniq 5 is the all-electric flagship of Hyundai & the Disney version is going into limited production for Disney fans & families with kids to purchase
  • There are many unique features to this new concept, such as
  1. Pixie dust is sprinkled on the moonroof
  2. Headlights & taillights have animated Disney elements
  3. Disney inspired visual elements including accents, music & lighting
  4. Infotainment screen with Disney themes
  5. Silver-gold body paint with big wheels to honor Mickey Mouse
  6. Disney 100 logos throughout the car
  • Ioniq 5 Disney 100 is getting some great reviews & will be the centerpiece of a 360-degree integrated marketing campaign.


NASA:  HUMANS WILL BE LIVING ON MOON IN 7 YEARS

                            Source:  NASA Orion & Moon


  • NASA believes human will be living on the Moon by the end of this decade
  • NASA's Artemis Missions are the milestone steps that the Agency is taking to establish humans living on the Moon, for deeper long-term space exploration
  • Crew of the Artemis II, 10-day "FLY BY" mission around the Moon was named this week for launch in November 2024
  • Artemis II and its highly innovative spacecraft Orion will take the crew the farthest into space that any humans have ever ventured
  • With Artemis III, Orion will take humans back to the Moon's surface for the 1st time since the Apollo mission 50 years ago +
  • NASA says it's developing a sustainable program including a Lunar Gateway space station, where astronauts will live, work & ride on landers to & from the Moon
  • During this decade, NASA says it will have people living on the Moon with rovers to travel about & do science
  • The Moon is the staging ground for NASA for the next big challenge:  manned trips to Mars.

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