AR Backbone for National News
|Source: ABC News|
National News Experiments
Here's a new example of how augmented reality might impact on another industry - the news business. A national television network used AR for the midterm election night coverage. ABC custom-made a 360 degree election stage and used advanced AG technology to deliver election vote results. This is an AG tech wrap-around attempt. As a journalist, I expect we're going to see more utilization of augmented reality to immerse viewers more deeply into coverage.
It's a Lot More than a Set
To effectively deliver AR news, it takes a lot more than an AR set. For example, the graphics have to be in AR. For ABC that minimally required 36,000 lines of computer code and more than 1000 AR tracking markers within the set. It also requires in-camera AR tracking systems. How about reporters on live locations? It took ABC a year to develop this system at a considerable cost. A priority was to provide data to viewers without having to cut away to freeze frame graphics.